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A safer, more secure and private way to pay with iPhone and Apple Watch 

Permanent tsb today brings its Personal and SME customers Apple Pay, a safer, more secure and private way to pay that helps customers avoid handing their payment card to someone else, touching physical buttons or exchanging cash — and uses the power of iPhone to protect every transaction.

Customers simply hold their iPhone or Apple Watch near a payment terminal to make a contactless payment. Every Apple Pay purchase is secure because it is authenticated with Face ID, Touch ID, or device passcode, as well as a one-time unique dynamic security code. Apple Pay is accepted in grocery stores, pharmacies, restaurants, coffee shops, retail stores, and many more places.  

The feature is the latest extension to Permanent TSB’s digital banking offering and will be available to all Personal current account and credit card customers and to SME current account customers with business debit cards.

Jeff Harbourne, Head of Personal Banking at permanent tsb, said: 

“We are delighted to bring this great additional feature to our Personal and SME customers. It highlights our commitment to bringing customers what they want and making banking and payments easier for them.

We continue to work quickly on bringing a broader range of innovative, customer-friendly features to our digital banking offering and will make further announcements shortly.”

Customers can also use Apple Pay on iPhone, iPad, and Mac to make faster and more convenient purchases in apps or on the web in Safari without having to create accounts or repeatedly type in shipping and billing information. Apple Pay makes it easier to pay for food and grocery deliveries, online shopping, transportation, and parking, among other things. Apple Pay can also be used to make payments in apps on Apple Watch. 

Security and privacy are at the core of Apple Pay. When customers use a credit or debit card with Apple Pay, the actual card numbers are not stored on the device, nor on Apple servers. Instead, a unique Device Account Number is assigned, encrypted, and securely stored in the Secure Element, an industry-standard, certified chip designed to store the payment information safely on the device. 

Apple Pay is easy to set up. On iPhone, simply open the Wallet app, tap +, and follow the steps or use the permanent tsb app to add credit or debit cards. Once a customer adds a card to iPhone, Apple Watch, iPad, and Mac, they can start using Apple Pay on that device right away. Customers will continue to receive all of the rewards and beneļ¬ts offered by permanent tsb's cards.

Customers with permanent tsb’s flagship Explore Current Account will continue to earn 10c cashback every time they use Apple Pay to make contactless payments linked to their debit cards. This builds on the Explore account’s 10c cashback incentive for customers whenever they pay with their debit card (these cashbacks are subject to a maximum of €5 per account per month).

For more information on Apple Pay, visit: 

For more information on permanent tsb, please visit 

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